My New Job - Blue Diesel

So we arrived in Columbus about 3 weeks ago. I started my new job and all is going well. I am working at a company called Blue Diesel which is the interactive arm of a large health care marketing company called InVentiv Health.


I am a Sr. Art Director working on the Concerta account. It is kind of nice that I am on this account b/c my nephew Ryan has ADHD and therefore I know alot about this condition. We create interactive tablet presentations to assist Pharmaceutical reps to gain better attention and focus from Health Care providers. One might think that this could be really boring creatively BUT what is so great about Blue Diesel is that they can take a graph and break it up into a compelling visual story to really explain the benefits of a medication.

The company is broken up into studios which is such a cool way to work b/c it is so team oriented. Each studio has an assigned Creative Director, ACD, Designers, Copywriter, Developers, Account Team and Studio Director. The way they all work together makes everyone accountable for each project. You can tell there is a little competition between each studio but sometimes this isn't such a bad thing.

Everyone has been very nice to me. Walking up to me and introducing themselves. They all have great sense of humors and get along well. Each day I get to know them all a little more. I'm still getting acclimated and trying to learn the medical lingo and the brand so I can start taking some of the weight off of my ACD. She has way too much on her plate and hopefully I can help relieve her so she can breathe a little.

Today it is raining and we were hoping to take the dogs to a 4 acre dog park with a beach to a lake. I think it will have to wait until tomorrow.

–S